By Morgan Bernat
If I wrote about my entire journey to California, it would take a book. I’ve chosen to focus on one specific moment that was rich and incredible. Sam Johnson and I were lucky enough to receive funding from the Monsserat Summer Study Award to head to Los Angeles California and study with Production Club Inc.
Sam Johnson’s brother, Corey Johnson, is CEO of Production Club Inc. which is a company that designs and creates the production elements for shows and parties. That is the most basic way to state what they do but in reality they are dedicating their lives to make moments in time feel like an experience beyond your expectations. Production Club’s clientele include Skrillex, Notch, Zedd, Duck Sauce, Wargaming, and Dog Blood.
Day 3 of our trip Sam and I had a breakfast meeting with Corey, Mike (Production Club’s graphic engineer), and Lauren (local dance student from USC). It felt like a meeting of the minds; everyone merging from seemingly different backgrounds with the common interest in the ability to merge dance with production elements to increase and experiment with audience experience. One of the main topics of conversation was what has been done in dance with production elements beyond lighting and where can we go from there? Sam and I discussed our thoughts on an experimental playground using movement as the impetus for lighting “rewards”. If you move your body a certain way on a certain level, you would be rewarded with a light or laser.
Mike discussed what technical elements could be of use to us to create this movement lighting playground. Their company often uses motion sensors that are either suspended in space or attached to the body to produce certain light or laser elements. The only necessary information would be what we wanted to happen once someone did something specific. What was most exciting was that there wouldn’t be a need for new technology to be created.
Corey is probably one of the most creatively inspiring people I’ve ever had the chance to meet. He had this idea that he could throw parties for people and create experiences that everyone could share in. His idea began when he was a student at University of Southern California when he was studying music industry and it has since propelled itself into a culture based around a completely visceral experience. My biggest take away from this one (of many) conversations with Corey was the “happy idea”. The “happy idea”is your ultimate goal making all people involved, essentially, happy. Take that “happy idea”and do whatever it takes to make the idea a reality.